This year marks the centenary of the Great War, and Tesco stores across the country have marked this event.
Tesco signs have been altered to include a two metre high poppy to proudly show the support for veterans.
Fourteen of the supermarkets across the country have altered their signs, and these stores were chosen because of their significance during the World War.
In addition to this, Tesco have made a pledge to help out aid charities dedicated to helping veterans.
By joining the Ministry of Defence’s Armed forces Corporate Covenant, Tesco made a public commitment to help serving personnel, veterans and reservists.
Furthermore, they aim to raise £4.5 million during the Poppy Appeal. A Tesco van, spreading information on how to donate will be driven around the capital, and Tesco will donate £10 for every picture of the van that gets uploaded to social media.
A hundred years on, it is important to remember the hardships that people had to go through in the war, and the sacrifice made today by service personnel.
Tesco UK managing director, Robin Terrell said: “We have huge numbers of serving and former service personnel working for us, and they bring an enormous number of benefits to our business.
“We are honoured to be the first supermarket to sign the Armed Forces Corporate Covenant, and we will always look to do more for our heroes who regularly put their lives on the line to defend our country.”
