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May 23rd, 2017 at 10:18 AM

The first Iceland store was opened for business in November 1970 by Malcolm Walker and his business partners in Shropshire after they managed to raise £60 to cover one month's rent. After being fired from their day jobs at Woolworths, the partners...
May 23rd, 2017 at 10:17 AM

Iceland has launched a range of promotions over the years, from its ‘Buy One Get One Free’ to its Meal Deals offers (a selection of goods at a set price). Iceland is also famous for the way it prices its products. In a bid to simplify pricing...
May 23rd, 2017 at 9:26 AM

Iceland ’s free Home Delivery service was launched at the end of the 1990’s. The service covers the whole of the UK and has become one of the main focuses of the company following a massive promotion of the service in 2006. Customers that spend...
May 23rd, 2017 at 9:25 AM

In October 2008, Iceland replaced its original home delivery card with the launch of the Bonus Loyalty Card, following a successful trial in parts of the UK. Customers who register for the new card receive offers and coupons from time to time. In...
May 23rd, 2017 at 9:24 AM

At the start of 2009 Iceland announced that it would increase its store portfolio with the purchase of 51 stores from the failed Woolworths chain. The announcement came just three days after the final 200 Woolworths stores shut down for good...
May 23rd, 2017 at 9:22 AM

Iceland is famously known for its stand-out slogans such as ‘Mums Love It’ and the current ‘So that’s why mums go to Iceland’. In recent years, the company’s £8m-a-year TV advertising has been fronted by television personality Kerry...
May 23rd, 2017 at 9:18 AM

Somerfield's roots can be traced back to 1875 when a small family grocery store was opened in Bristol by J H Mills. By 1900 the store had expanded into a chain of 12 stores. Over the next 50 years these stores developed into a self-service...
May 23rd, 2017 at 9:13 AM

Somerfield Stores Ltd become a single fascia retailer in February 2006 following the sale of the Kwik Save brand and around 190 Kwik Save stores to investment vehicle - just 8 years after its £473 million acquisition of the discount food stores...
May 23rd, 2017 at 9:12 AM

Somerfield is currently the sixth largest food retailer in Britain with 977 supermarket stores. The supermarket chain held a 3.8% share of the UK grocery market at the end of 2007 following the sale of the Kwik Save brand and the closure/ sale of...
May 23rd, 2017 at 9:11 AM

Unlike the big four supermarket chains, Somerfield has established itself as a community food retailer, specialising in convenience stores and small-medium sized supermarkets. In 2006, it ditched its Essentials and Market Fresh fascias to create a...
May 23rd, 2017 at 9:10 AM

Somerfield stores offer a range of own-label foods, ready meals and wines. The supermarket’s own-label brands consist of the ‘Best Ever’ premium food range, the low-price 'Simply Value' range and the healthy eating, low-calories range called...
May 23rd, 2017 at 8:46 AM

Waitrose was founded in 1904 by Wallace Waite, Arthur Rose and David Taylor. The trio opened their first shop in Acton Hill, West London . The name “Waitrose” (a portmanteau of the remaining founders' names – Taylor left in 1906) was adopted...
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