British grown quinoa could be on supermarket shelves soon

A young British farmer has found a way to produce quinoa in our cold and gloomy climate, and you may soon see home grown quinoa in your supermarket.
Steve Jones is one of just a handful of farmers pioneering the farming of the crop in Europe, far from its natural South American weather.
Quinoa (pronounced “key-nwa”) is often called a ‘superfood’, and is a pseudo-cereal that is high in protein, and is a source of calcium, phosphorous, fibre and iron, it is gluten free and suitable for vegans. Basically, it is good for you.
Jones told the Guardian, “When [he] tried quinoa for the first time, it tasted great.” He was a student at the time, studying agriculture, and comes from a family of farmers.
With his interest piqued, Jones set out to grow a crop of quinoa under our grey British skies, but only managed to yield low quality. However, with a change in fortune, he got in contact with Wageningen University in the Netherlands, which have been breeding quinoa species that will be able to survive our cold environment.
While trying out the new varieties from Wageningen, Jones graduated with a PhD in Plant Pathology, and got the exclusive UK rights to the variety of the pseudo-cereal that he managed to grow.
What this means is that he can expand his business to include other farmers across the country, who will then be able to grow the crop.
Having already sold his first crop to Pret a Manger, the hope for the future is that local farmers will be able to produce this superfood and get it on the shelves in supermarkets for us to buy, drastically cutting down on food miles, providing us with a healthy food alternative that could help prevent conditions like type 2 diabetes, and boosting the economy of British farmers.
With a bigger crop yield across more and more farmers, home grown quinoa could be on our superstore shelves soon, so keep your eyes open for it.