Another supermarket price war erupted yesterday after Asda announced a drop in its forecourt prices, causing rivals Sainsbury’s and Morrisons to follow suit.
Asda has lowered the price of unleaded petrol and diesel by up to 3p a litre, meaning motorist filling up their tanks at any of the retailer’s 195 UK forecourts will now pay no more than 129.7p per litre for unleaded and 134.7p per litre for diesel – the lowest prices for more than a year.
The latest round of price cuts follows an ease in global oil prices, with Asda saying it wanted to pass on those savings to its customers.
Andy Peake, Asda’s director of petrol trading, said: “Motorists will be pleased to know fuel is now at the lowest price in over a year as prices have fallen 11p since their peak in April.”
“Unlike other retailers, our price cuts benefit everyone across the country, meaning that no-one filling up at Asda will be forced to pay a premium for their fuel.”
Rival supermarkets responded to yesterday’s announcement by revealing they would match the Asda price drop.
A spokesman for Sainsburys said: “From tomorrow we will be cutting petrol and diesel prices in our petrol stations by up to 3p per litre. Sainsbury’s is committed to delivering great value and helping customers cut down on cost wherever possible.”
A spokeswoman for Morrison confirmed their diesel and unleaded fuel prices would also fall up to 3p-a-litre.
