Sainsbury’s supermarket has pledged its commitment to low prices and high quality with regard to back-to-school clothing for pupils.
The chain has claimed its uniform costs are among the cheapest on the high street, explaining it understands the frustrations parents encounter when they purchase items and are later forced to either mend the articles or fork out for replacements.
Sainsbury’s noted its clothes have been tested up to five times the industry standard assessment requirement in a bid to ensure they do not become damaged while the kids run and play about in them.
John Carolan, head of childrenswear at the supermarket – which was founded in 1869 – said the group is aware of the stress and expense many mums and dads endure when buying school uniforms.
Mr Carolan added: “Our range offers perhaps the best solution on the high street, with ultra-low prices and incredible quality.”
He explained the company has also introduced garments such as trousers with permanent creases and non-iron shirts that are designed to reduce the workload for parents wanting their children to look presentable in the classroom.
