Asda Named Least Green Major Supermarket Chain

Asda’s green credentials have been hit by a new report which reveals that the retailer is the least environmentally friendly of all the major UK supermarket chains.
Watchdog Consumer Focus checked the availability and promotion of fresh produce, organics, higher welfare meat and eggs and sustainably sourced fish, as well as action on climate change and packaging, at a number of supermarket stores in Manchester in July.
It found that Asda, Britain’s second biggest grocer, only stocked a small proportion of sustainable fish and sourced a “dismal” 59 per cent of fresh produce from Britain, a seventh less than in 2007.
The study also revealed that Asda had reduced its range of organic produce by 38 per cent over the last two years and was making little use of packaging certified by the Forest Stewardship Council.
The retailer’s poor performance meant its green rating was downgraded from a C two years ago to a D, the same as discount grocers Aldi and Lidl .
Tesco, Britain’s biggest retailer was judged to have “showed no progress since 2007”, resulting in a C score along with the Co-op and Morrisons .
Waitrose maintained its B rating, while the first ever A rating (the highest score) was given to both Sainsburys and Marks and Spencer .
Lucy Yates, author of the ‘Green to the Core?’ report, said: “Shopping green should not be hard. Our survey shows that when a grocer has the will to respond to consumer pressure on green issues, this works through to the shop floor.”
Helen Rimmer, Friends of the Earth’s supermarket campaigner, added: “Despite shouting loudly about their green initiatives, some of the biggest supermarkets are still failing to put planet-friendly food on their shelves.”