UK operation

Netto began operating in the UK in December 1990. The chain opened its first store in Leeds , Yorkshire and quickly expanded into the north of England.

The retailer then expanded south and into London thanks to its growing low-price reputation among UK shoppers.

There are now nearly 200 Netto stores throughout the UK and the company plans to open at least 20 more each year. Netto’s main competitors in Britain are German discounters Aldi and Lidl, and frozen foods specialist Iceland.