Tesco has banned customers from shopping in their pyjamas or barefoot at one of the chain’s supermarkets in Cardiff .
A dress code notice has been put up at the entrance to the Tesco Extra store in St Mellons in a bid to stop customers from visiting in their nightwear, which Tesco says makes other shoppers uncomfortable and embarrassed.
The sign reads: “To avoid causing offence or embarrassment to others we ask that our customers are appropriately dressed when visiting our store ( footwear must be worn at all times and no nightwear is permitted).”
Tesco said it was forced to take action after noticing that an increasing number of customers, particularly young women, were turning up to shop in their dressing gowns and slippers .
A Tesco spokesman said: “We’re not a nightclub with a strict dress code, and jeans and trainers are of course more than welcome.”
“We do, however, request that customers do not shop in their PJs or nightgowns. This is to avoid causing offence or embarrassment to others.”
The move has been welcomed by a number of customers. Thirty-year-old Kirsty Brown said that she thought shoppers who could not be bothered to get dressed “could all do with a kick up the backside”.
She added: “I’m fed up with them. When I spoke to one girl about the fact she was barefoot in a shop with food in it, she swore at me.”
But mother-of-two Elaine Carmody, who was one of the first to be escorted out of the store by a security guard for wearing her pyjamas, said: “If you’re allowed to wear jogging bottoms, why aren’t you allowed to wear pyjamas in there, that’s what I don’t understand.”
“It is ridiculous and stupid. I go in other shops in my pyjamas and they don’t say anything.”
