Asda To Introduce Bargain Wedding Collection

Fri, 19 Feb 2010

Get the latest prices, codes, vouchers & deals fortnightly.

Asda has announced it is to launch a new range of affordable wedding products aimed at couples on a budget.

The supermarket chain said from May, brides-to-be will be able to pick up strapless floor-length satin or chiffon ivory wedding dress for just £60, while grooms-to-be will be offered a suit, shirt and tie costs for a mere £46.

The bargain wedding collection, which has been designed by a specialist team, also includes bridesmaid dresses from just £28, wedding rings for £64 and flower bouquets for under £50.

Asda claims the discount range will enable couples to purchase all their wedding essentials for less than £1,000.

The move comes after a recent study by the Walmart-owned retailer found that wedding costs was the biggest concern amongst brides-to-be in the UK.

A spokeswoman for Asda said the company is "proud to be launching the UK’s most affordable wedding collection" and added that it is anticipating strong demand for the new range as it will go on sale just in time for the peak wedding season.

To cope with the high demand, Asda is urging couples interested in the wedding collection to register their interest online at Asda.com/yourasda before Sunday 21 February.

Asda Workforce Set For GBP26m Bonus Payout - Thu, 18 Feb 2010

Tesco Extends Double Clubcard Points Promotion - Wed, 17 Feb 2010

Tesco Chief Slams Supermarket Ombudsman Plans - Tue, 16 Feb 2010

Sainsburys To Offer Shoppers More Fairtrade Products - Mon, 15 Feb 2010

Green Sainsburys Store Opens In Lancashire - Fri, 12 Feb 2010

Waitrose Rolls Out Cashmere Toilet Paper - Thu, 11 Feb 2010

Waitrose To Sell Fifth Taste Umami Paste - Wed, 10 Feb 2010

Tesco Bans Customer From Carrying Daughter On His Shoulders - Tue, 09 Feb 2010

Tesco Rewards Staff With Record Payout From Share Scheme - Mon, 08 Feb 2010

New Asda Store To Create Over 300 New Jobs - Thu, 04 Feb 2010

More news