Asda Reveals Target-Beating Sales For March

Fri, 11 Apr 2008

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Supermarket chain Asda has revealed sales for March exceeded company expectations.

Parent company Wal-Mart reported the sales boost in its monthly trading update, which stated that sales were "ahead of plan", driven by high consumer traffic, the Easter season and strong sales of confectionery, fresh foods, childrenswear and video games .

Wal-Mart International’s vice-chairman Mike Duke said the firm were pleased with the overall performance of their international markets .

"We had strong sales performance in key countries, including the United Kingdom, Canada, Brazil and China," he added.

For the five weeks to April 4, Wal-Mart’s US operations reported March sales up by 0.7 per cent, while total sales at the world’s largest retailer grew 7.9 per cent to $36.97 billion (£18.64 billion), driven by an 18.7 per cent surge in international sales .

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