Consumers get ready for another supermarket price war

Tue, 24 Jan 2006

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The happiest day in a girl’s life is her wedding day. But the stress of being able to afford a wedding dress can take away some of that happiness.

Asda hope to come to the rescue of damsels in distress by launching a range of wedding dresses with a price tag of £60 and not £800. At least this way, those that can ill afford the extravagance of that special frock, will have a special dress to be proud of.

George Asda’s clothing brand, are set to launch their Bridal Collection on Valentines Day. They are not limiting the collection to ladies attire only. The groom will be able to find something suitable for his special day also at a reasonable cost of £200.

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